Top Tips to Attract Direct Vacation Rental Bookings

You might rent out your spare bedroom on Airbnb or you might operate 10 vacation rentals in Florida. Independent of how many short-term rentals you have, you should look into increasing your direct bookings. Exclusively accepting bookings through the popular platforms such as Airbnb and Booking.com will give you some securities. For example, Airbnb provides 1 million liability insurance if a guest gets hurt on your property. However, as a good host you should have additional protection anyway (Read: Understanding Liability Insurance for Your Short-term Rental) as well as set procedures of how to deal with rowdy guests and cancellations. So with a clear strategy in place for what happens if something goes wrong, you do not need to entirely rely on the big online travel agents to bring in bookings. Being present on as many platforms as possible is a good strategy to maximise your reach for a full occupancy. However, this comes at a price – usually taking the shape of commission or a service fee. Therefore, it will be of interest to also draw in direct bookings. Read on below for our top tips. Establish How Guests Can Book Direct Make sure to establish a working system of how you will accept direct bookings. Are you renting out a converted garage and are happy to manage direct bookings via email and a spreadsheet? Or maybe you operate multiple holiday homes and are considering an online booking engine which integrates into a channel manager? You might even have a designated website for vacation home. Whatever you decide, define a clear process for managing bookings and stick to it. Get Those Return Visitors You have done a great job hosting your guests, they left