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Q&A with China expert, Donald Kim, VP of Business Development at Cozystay

Unless your vacation rental’s calendar is full every day of the year, you will be looking to increase bookings. There are a myriad of platforms out there to list your rental – such as the big ones like Airbnb, VRBO or Homeaway or Flip Key. However, even though you are present on theses pages, are you really reaching all potential guests out there?

Donald Kim CozyStay

A lucrative market, which remains largely untapped, is the large number of Chinese tourists travelling abroad. From 2016 to 2017 the number of vacations Chinese citizens were taking outside the country increased by 7% to 131 million occasions, for example. With that comes a huge spending power. In 2016 alone it amounted to over USD 261 billion for Chinese tourists abroad. So how do you reach Chinese travellers with an interest in staying in vacation rental?

CertiStay had an opportunity to speak with an expert in the Chinese market, Donald Kim. Donald is VP of Business Development at Cozystay, which operates a platform for short-term rentals targeting Chinese vacationers.

1. Donald, thank you for taking the time to answer a few questions for us. Could you introduce yourself and tell us a little bit more about what Cozystay does?

Hi, it is a pleasure to be here. I’m the VP of Business Development for Cozystay and I’ve been working with the company since its launch in early 2015. The idea started with Galen, CEO/Founder, who initially looked at providing student housing for Chinese students in North America and then decided for a model similar to Airbnb but targeting the emerging Chinese tourism market. China has surpassed USA and Germany for outbound travel and will be the largest market for the next 10-15 years. What is fascinating is that China leads outbound tourism, but only 6% of the population holds passports compared to 46% of Americans. Also, Chinese tourists have been the top spenders when travelling since 2012. Galen and I knew that there is a big potential market to capitalize on and being the first Chinese online travel agent (OTA) with headquarters outside of China has an advantage.

2. How are you promoting your Cozystay in China?

We haven’t done a lot of direct marketing in China, because we are still onboarding inventory and developing our technology. Most of our marketing has been through WeChat and attending travel large conferences in China. Because we have an established office in Beijing, we work closely with Chinese OTA’s and local travel agents. We have agreements with Ctrip, China’s largest OTA, and Quanar, China’s second largest OTA, which was acquired by Ctrip. We also have a partnership with Tujia-Sweetome, China’s largest domestic vacation rental platform which recently invested into Cozystay. What a lot of westerners do not realize is that most bookings are still done through travel agents in China especially in the tier 2 and 3 cities. Which is why, working with travel agents in China is imperative.

3. Are short-term rentals a popular concept in China?

Short-term rentals are very popular in China and the country is being inundated by new players entering the market with slightly different approach to the business. Tujia remains to be the largest in China followed by Airbnb. However, new companies such as Xiaozhu, which just raised $300M last October from the Jack Ma fund, are trying to position itself to be major players in the vacation rental industry in China. Other companies such as Zhubaija.com, Onehome.me, Mayi.com, Munaio.com are all fighting to position itself in the market. Ctrip now offers short-term rentals on their platform along with Qunar, and Elong.com

China’s domestic tourism market has expanded rapidly in recent years, driven by a fast-growing middle class and the proliferation of online travel services. As more and more people are travelling domestically, the appetite to book a vacation rental has exploded.

Short term rentals chinese

4. What do Chinese guests expect from a good short-term rental?

Cleanliness is very important. To ensure a good guest experience, our property management division supplies simple items in all our accommodations such as chopsticks, soy sauce, rice cooker, instant noodles and a hot water dispenser. For example, Chinese do not drink cold water even if it is very hot outside. We also provide disposable slippers since Chinese do not where shoes inside homes. Our call center provides customer service in English and Chinese through WeChat. In North America, there are several apps to communicate with guests such as iMessage, Text Message, Whatsapp, Viber, Facebook Messenger. However, Chinese only use WeChat. So if a host wants to communicate to Chinese guests, he should download the WeChat app.

5. Speaking from your experience with Cozystay, what can vacation rental owners do to attract more bookings for their listing?

Cozystay operates a property management company, so we understand a high occupancy rate throughout the year is important. To obtain more bookings, vacation rental owners should be listing on as many OTAs as possible but targeting new markets – especially the Chinese market. During the slow season in North America and European, property owners can expect to get bookings for Chinese New Year which is in February and China’s National Day which starts October 1st and lasts for a week.

6. How important is safety for Chinese guests?

A report from China Tourism Academy and Ctrip launched in March 2018 stated that ‘safety and security’ is the number one concern for Chinese tourists. As more and more Chinese tourists are becoming younger with Chinese millennials being the driving force, they are traveling in smaller groups as FITs (free independent travellers) and they all want to be safe and secure starting with the accommodation they are booking.

7. Thank you, Donald. Where can we find out more about Cozystay?

The best place to start is our website. You can also follow us on Instagram, Facebook and Twitter.

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Do you have any more questions? Let us know via our social channels – FacebookTwitter or Instagram – and we will try to answer them. 

2018 VRMA International Conference

Join Us for the Biggest Event of the Vacation Rental Industry in Las Vegas in October

The must-attend event of the year for all vacation rental managers, the 2018 VRMA International Conference, takes place from 27th to 30th of October 2018. It is held in Las Vegas at the MGM Grand Las Vegas Hotel & Casino.

The conference is being organized for vacation rental managers, owners and executives. Therefore, you will be able to network to your heart’s content with fellow operators and industry peers. The evening receptions will provide a relaxed atmosphere allowing you to network a bit more and to reflect on what you have learnt during the day.

A wealth of suppliers will be exhibiting at the conference. There will be over a 100 exhibitors present. You will find big fish such as Booking.com and Airbnb as well as smaller companies, who provide a range of industry services. Visit CertiStay Inc. at Booth 347!

Most importantly, over the 3 days plenty of useful workshops will await. Join 60+ demonstrations, roundtable discussions, presentations and education sessions focusing on all things important for STR operators. Beyond others subjects, business strategy, guest and owner relations, marketing, international issues, human resources, finance and legal operations, sales, technology and property services will be covered.

CertiStay Inc., one of the lunch session sponsors, is organizing a lunch & learn focused on vacation rental safety and security. This will take place on Monday, the 29th 12.15pm – 1pm and will be presented by Terry Jones. Impressively, he was the founder and CEO of Travelocity and founding chairman of Kayak.com.

Want to join the fun? So get your tickets here for the 2018 VRMA International Conference. If you already have a ticket, we look forward to seeing you at Booth 347.

Social media for Airbnb

Using Instagram and Pinterest to Promote Your Vacation Rental

It is no news that digital marketing is becoming more and more important for the hospitality industry. Especially social media takes up a huge part of it and mastering feels more complex each day. So which social media channels should you use to promote your short-term rental? All of them or just a selected few? We have taken the time to take a closer look at the four biggest social platforms. In our previous blog post we talked about Twitter and Facebook specifically. Find our expert guide Social Media for Short-term Rentals – Part I here.

In this blog we are sharing some advice on utilising Instagram and Pinterest for your vacation let. Read on to find out more!

Instagram for short-term rentals

Instagram

After Facebook, Instagram is the second most popular platform of the big social media clients. Users flock to it to show off the holiday snaps, to get inspired as well as to keep in touch with friends and family. Big brands use Instagram to show of their products and offerings and many short-term rental operators have discovered it for themselves as well. For example, a 2018 report by Netbase found that the majority of public conversations around Airbnb happen on Instagram (40%). This is compared to other channels such as forums (16%), blogs (13%), Twitter (12%) or Facebook (5%). This means potential guests are on Instagram, but your competitors is as well. So how do you stand out, get more likes and create an impressive following on Instagram? It is a more or less an easy answer: provide content people are interested in.

Outstanding Content

Firstly, high-quality pictures of your short-term rental are a must. Most smartphones now take awesome photos, but make sure the lighting is good, the image is not overfiltered and you add a splash of colour to your pictures. For instance, if you are taking a picture of your Airbnb kitchen, add a vase of flowers. It is also useful to commit to a couple of hours to ‘shooting’, so you get a few different shots. These you can then post at a later time as well. Also, make sure to capture the quirks of your short-term let like a reading nook or the novelty clock in the living room. You can highlight also your facilities on your Instagram like a boat pier or billiard table. Bonus tip: If your offering is pet-friendly, get those four-legged friends into the spotlight. Instagram loves animals! Finally, do not be afraid to advertise the security and safety features of your short-term rental as well. As an example, mention the pool gates in the caption of a beautiful picture of your swimming pool.

However, do not just post about your vacation rental on your account. Provide inspiration why people should visit the area you are located in. And do not worry if you do not have a lot of nice pictures. Repost talented Instagrammers’ work as long as you give them credit. You can also use your account as a source of information for potential and future guests on what to do in the place you are located. Give some advice on where to eat, the most instagrammable photo spots and what to do. There is a local adventure farm nearby? Publish some pictures of it and more information about the local attraction.

Hashtags and Tagging Accounts

That you can use up to 30 hashtags for your Instagram post and that you should, too, is not novel advice. It is crucial for getting your content discovered by Instagram users. However, this year the concept of the shadow ban has been looming over people’s heads. Especially if you use Instagram for business with a business account and repeat the same hashtags over and over again, you might no longer show for these hashtags. Therefore, mix it up. Use different hashtags each time and sometimes more or less. Also, from my own research I have found that business accounts are more like to be affected by shadowbans. If you do not plan in investing money in Instagram ads just yet, remaining with a personal account might be a better option for you.

Secondly, tag relevant accounts in your pictures. For example, if you are posting about the destination, tag your area’s travel pages, for example @visitcalifornia. As well, depending on the type of accommodation you offer, there might be certain Instagram accounts dedicated to it. For instance, @thecabinland for cabins or @delightfulspaces for cottage-style interiors. They might repost your content and you can reach a much bigger audience.

To increase your audience further and grow engagement on your posts, you can use pods. Pods are groups of similar Instagram accounts, who support each other by liking each others’ content and commenting. These are usually organised through personal messages. Sometimes they are hard to find and you need to know someone who is in it already to be added. Nevertheless, there is a really helpful Facebook group for short-term rental hosts where you can share your Instagram content for mutual support. At times, pods will be advertised there, too.

Pinterest for short-term rentals

Pinterest

With over 200 million users in 2018, Pinterest is worth a thought. Especially because many consumers use the platform for holiday inspiration. Users create boards like “Bucket list” or “Dream destinations” to remember places and travel tips for later. There are a couple of ways you can utilise Pinterest for your short-term rental. However, keep in mind that it is more of a useful tool to provide valuable info for future guests than a converting channel.

Showing Off Your Short-term Rental

First of all, you can create a board with pictures of your Airbnb. Always make sure to go into detail on what your pin is showing in the description. This helps getting your pins discovered on Pinterest. If you have a particularly good-looking Airbnb, who knows, people might save your pins for interior design inspiration.

In addition, I have seen boards which are a visual representation of the accommodation’s facilities. Through pins you can provide a good overview of all the short-term property has to offer – for example, pool, balcony, flat-screen TV and more. You can then cross-link them on our social channels to give more information on your Airbnb.

Extra Info for Future Guests

Lastly, you can use Pinterest to create boards for sharing handy content for future guests. For example, create a board with blog posts about fun activities in your STR’s area. Or make your own board with your favourite local attractions. Another idea would be to fill a board with recommended rainy-day activities guests can try when they stay with you. Post links to these boards on Facebook and Instagram or link to it in your pre-stay email and confirmations. E.g. “Check out our Pinterest board of the best things to do in Ohio.” This establishes you as a knowledgeable host and provide extra value to your guests. Finally, if you are offering any upsells – such as early check-ins, breakfast, parking etc – you can have a Pinterest board as a menu of additional services.

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Follow us on FacebookTwitter and Instagram to keep up to date with the latest blog posts.

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About the Author: A digital native, Susann has been working in the hospitality industry for over two years and has been consulting short-term accommodation operators as well as the Association of Serviced Apartment Providers on digital marketing. 

Social media for short-term rentals

Using Facebook and Twitter to Promote Your Vacation Rental

“You’ve got to use all social media for short-term rentals. The more the better, right?” In a perfect world this would be true. With unlimited resources, a full-time social media manager and a lot of cash to spend on paid advertising there is certainly no limit. But not everyone is so lucky and with limited budget and time, you might have to choose what platforms to be active on. And then those channels will have to be the ones you really put your heart and soul in. Because nothing looks worse than a deserted Facebook or Twitter page. Last post 12th July 2015? Customers might think you are no longer operating.

However, you want to be everywhere your potential guests are. And obviously the more guests (and bookings), the better. Direct bookings avoid those pesky commisions and you are in the driver’s seat and not some third-party site. Still, that doesn’t mean all social media platforms are for you and provide the same return on investment – specifically from investment in terms of time commitment.

Well, fret not. We’ve compiled a guide to social media for short-term rentals and today we will talk about Facebook and Twitter specifically. Read on to find out more!

Facebook for short-term rentals

Facebook

First and foremost, we have got to talk about the most popular social media for short-term rentals, Facebook. With over 2 billion registered users, Facebook is the go-to platform for marketers as well as short-term rental operators aiming to promote their business. Thus, your potential customers will be definitely be on it, but your competitors most likely, too.

A Facebook page can in some instances even replace a website and is a useful communication channel for people interested in your business. Someone wanting to inquire about your short-term rental might prefer to chat to you through Facebook messenger than to give you a ring or send a lengthy email. Therefore, make sure to download the Facebook Page app, so you get notified immediately when a message comes in. In addition, a speedy response time will show up on your Facebook page and might encourage more potential guests to get in touch.

So you have created a Facebook page, completed all the required info and uploaded some high-quality images of your pad. What’s next? You would like more likes! More likes mean a bigger audience you can market your product to.

Getting Likes Organically on Facebook

Starting from scratch, how do you get people to organically like your page? Without investing any money in Facebook ads, tell your guests before, during and after your stay about your page. For example, include a link to your Facebook page in your booking confirmation and mention how they can find a lot more info on the area on the page. Then mention Facebook in your guest folder and encourage check-ins while guests are in house. After the guest’s stay, you can refer to your page in your follow-up email and encourage them to like it with the promise of exclusive offers.

Another great way to grow your page without too much investment is with competitions – i.e. “To win a 2-night stay at our cottage, like this competition post and comment who you would take with you.” With not much effort required, people will be happy to enter. And by them liking and tagging your content, it might show up on their friends timeline again increasing the amount of persons you reach. Extra tip: Instead of just giving a stay at your STR away, include something unique in the competition – something that adds to the experience, for example, a dinner at a local restaurant, a theatre show or entry to a nearby attraction. However, be careful as some competitions asking for likes, shares and tags can be against Facebook rules. More info here.

Investing in Facebook Ads

Do keep in mind that to reach people, you might also want to invest some money in Facebook ads. Highly specific targeting makes it easy for you to reach an audience that is likely to be interested in your vacation rental. For example, if you operate near Universal Studios in Florida, you can target people who like the Universal Studio Facebook page, who like Airbnb, with a certain annual income and a specific number of family members. Targeting combinations are nearly limitless. Find a handy infographic by WordStream, which includes all targeting options and is regularly updated, here.

Also, you can pursue different objectives with your Facebook ads. Go for page likes, if you want to build a long-term audience. Pay for clicks, if you have a website and want people to view content on there. Or go for impressions, if you would like to increase awareness of your short-term rental brand. Your Facebook budget does not need to be huge. Start small and test which audiences respond best to your ads.

Content, Content, Content on Facebook

People like Facebook pages that provide value to them. For example, previous guests who had an enjoyable experience with you will like your page to stay in touch and to be the first to hear the latest news and offers. Potential guests might like your page in order to keep your vacation rental ‘on file’ – i.e. to save it for later, to benefit from offers or to gain inspiration for their next trip. Hence wise, treat those people who like your Facebook page to something special. For instance, give them access to an exclusive offer. Furthermore, besides special discounts provide content that is of interest to past and future guests. This could be insider information on your city or region, information on local events or blog posts third parties have written on the area you operate in.

Also, don’t be scared to get personal. Introduce yourself on your Facebook page and the people you work with you (e.g. cleaners, business partners etc.). Guests want to see in whose capable hands they put their short-term stay. Also, share positive guest feedback. It can be a lot more effective than the perfectly-written copy on your website.

Social Media for Short-term Rentals

Twitter

Definitely not as popular as Facebook in terms of social media for short-term rentals, Twitter serves a different purpose. With a very low conversion rate, Twitter is more of a tool to engage with the community, such as local businesses, as well as influences and bloggers. However, in the long run this can also pay off with higher occupancy rates and more bookings for your vacation rental. But how?

3 Ways to Raise Awareness of your Short-term Rental on Twitter

Participating in travel chats. There are dozens of chats happening on Twitter specifically centring around travel. Usually focusing on a region or subject, Twitter chats are usually an hour long and follow a list of questions which will be released one-by-one by the chat moderator. The Twitter community then has time to reply to these questions. Even though the subject of the chat might not be directly related to your vacation home, it is still useful to engage in it. As these chats are frequented by influences and bloggers, they might notice your profile and offering and keep you in mind for future trips. See a list of Twitter travel chats here.

Engaging with travel bloggers. Many travel influencers are active on Twitter and you can engage with them by sharing their content – for example, if they have written an informational piece on the region you operate in. If you have a well-presented Twitter feed with good content, you might get their attention. And, who knows, one travel bloggers might decide to stay with you. This in turn can mean getting your short-term rental brand noticed by a lot more potential guests.

Speaking to local businesses. Some businesses operating in your area will have Twitter accounts. Engage with them, recommend them, share their content, and they might reciprocate and share yours. Additionally, getting involved in the community is always beneficial to make people aware of your offering. You never know, the restaurant down the road might have some business for you. In addition, make sure if you post interesting content about your city or region, to tag local travel pages – e.g. @VisitScotland, and use the area’s tourism hashtags, e.g. #SeeYourCity for New York.  At times these accounts will retweet and share with their often extensive audiences.

What to Post on Twitter

Similar to Facebook you can use Twitter to provide some more info on the area or to share beautiful photography or video content from the region your short-term rental is located in. Also, post behind-the-scenes footage of your STR and special offers. And whereas a faux pas on Facebook, don’t be afraid to post the same tweet again after a while. Twitter is fast-moving and your tweet will only be seen by a fraction of the audience each time around. Finally, a tweet without a picture, is a lost tweet. Make sure you include pictures for all tweets to capture fellow Twitter users’ attention. If you do not have a lot of images at hand, Pexel and Unsplash provide high-quality images for free.

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Keep your eyes peeled on our social channels for Social Media for Short-term Rentals – Part II. Follow us on FacebookTwitter or Instagram.

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About the Author: A digital native, Susann has been working in the hospitality industry for over two years and has been consulting short-term accommodation operators as well as the Association of Serviced Apartment Providers on digital marketing. 

local regulations airbnb

How to Find out about Laws and Regulations in Your Area

Navigating local regulations regarding short-term rentals’ safety and security can be a confusing minefield. With laws constantly changing on a national, regional and most frequently city level, hosts have to put in increased efforts to keep up with the latest requirements. Most of the time not fulfilling these requirements can mean not only putting the safety of your guests at stake but also risking being banned from running your Airbnb, HomeAway or VRBO. For example, as stated in an article by Justin Ford on VRMintel, “many localities around the United States […] require vacation rentals to have smoke and carbon monoxide detectors, emergency exit lighting, and fire extinguishers in place.”

Additionally, some places also ask STR hosts to follow certain procedures in order to avoid health issues. These can, for example, involve linen sanitization or pool and spa maintenance.

So where do you begin? Not to worry! We’ve compiled a guide on where to look for your area’s safety and security requirements for your short-term rental or vacation home.

Consult Your Local Government

Firstly, your local government will be able to provide materials on what safety standards need to be fulfilled by STRs or even if safety inspections are required. However, which department of the government is responsible varies a lot. Generally, you will be able to obtain information from the city hall or the city’s general website. At times, it is also worth checking with the housing department or the licensing department, since running an STR can be considered a business. For example, to obtain a Short-term Rental Licence in Denver the “STR must have an operable smoke detector, carbon monoxide detector and fire extinguisher”. Find this information on the city website under the Business Licensing Center section.

Check the Airbnb Website

Secondly, the Airbnb website provides some great guidelines on how to be responsible host in the US.  These recommendations proof useful even if your not in the United States or if you use other channels than Airbnb to promote your STR. Further down the page, US hosts can find the regulations specific to their city. For example, in Seattle, WA, the Rental Registration and Inspection Ordinance requires certain rental property owners to register with the city. In Seattle short-term rentals need to abide by certain standards, which include safety and security variables, in order to legally welcome guests.

safety regulations short-term rental

Join Facebook Groups

In addition to the above, Facebook groups, where fellow short-term rental hosts come together, can provide a great resource. It might not give you the most reliable answers but will provide a great starting point for your own research. Find our short-list of the 5 most useful Facebook groups for hosts to join here.

Ask CertiStay

We are experts when it comes the safety and security of short-term rentals. We work with a Safety & Security Committee of renowned experts in the industry. Furthermore we’re constantly providing recommendations to hosts on how to keep their guests and property safe. This is why we’re always up-to-date with the latest regulations and are happy to share. Get in touch!

Do you know another great way to find out about local regulations that you would like to share with us? We would love to hear from you on our social channels – FacebookTwitter or Instagram

airbnb safety security

Tips & Tricks on How to Keep Your Short-term Rental Secure

As the Chairman of the Safety & Security Committee of CertiStay, Steve Watt can look back on over 35 years of experience in policing. Starting his career in Northern Ireland with the Royal Ulster Constabulary, he quickly established his career in police, law enforcement and private security training not only in Canada but internationally as well. A recognized expert on policing matters, he has been consulting for the Province of British Columbia and Public Safety Canada since 2007. With this impressive CV, there is really no better person to ask a couple of questions on how to keep your Airbnb and short-term rental safe and secure. Let’s get started!

Note: Short-term rentals are referred to as STRs.

1. Having summarised your experience a bit above, could you tell us about a highlight that stood out in your career?

While there many are highs and lows in policing, my main focus has always been helping others; whether that was a police officer in training, the victim of a crime or someone struggling with life’s challenges. It’s all about reaching out and touching someone in a positive way. My role with CertiStay carries on that philosophy to ensure individuals and families can experience safe and secure business and vacation short-term rentals.

2. How did you become a member of the Safety & Security Committee of CertiStay?

Happenstance! A colleague of mine introduced me to Wolf Worster in April 2017 and the rest fell into place after meeting with the CertiStay team.

3. Getting onto the subject of security in STRs, which are the 3 most important issues in terms of security to consider when setting up your Airbnb, VRBO or Homeaway?

There are two interrelated issues to address here, the security of your rental property and the safety and security of your guest. Take steps to target harden your property from break and enter, theft and vandalism. That includes secure doors, windows, lighting and visibility to and from the street; and as an additional step, exterior cameras and motion sensor lights. By increasing the security of your property you will also enhance the safety of your guests as a result.

4. What is an easy thing an short-term rental host could do just now to increase the security of their vacation home?

Generally welcoming someone into your home or rental unit and especially as they are paying, increases your responsibility for their safety, security and overall experience of their stay. As the owner, make sure your property is secure from unauthorized entry: door locks are secure; keypads are reset with each new guest; door chain locks are installed as a secondary step; and windows are secure. Also, ensure that your property is well-lit at night and entry ways are clear allowing your guests to safely enter and exit the dwelling. On the inside make sure everything is operating as promised and that emergency information is available for your guests. Finally, make sure your guests can easily exit your property in case of an emergency.

5. What do you think that most hosts forget that is important to keep their STRs safe and secure?

Make sure your rental unit meets the standards expected by the general public and the safety and security guidelines provided by your municipal government and/or crime prevention and community based policing practices. Also compare your rental to others being offered, including hotel rooms and suites. Identify your problems and correct them. Just because you have the space to list a short-term rental, doesn’t mean you have acceptable accommodation. Most importantly, put your guests first.

6. You help put together the audit CertiStay performs for STRs/vacation homes to certify their safety and security. Can you tell us a little bit more about it?

The CertiStay audit template is quite comprehensive including some 24 categories covering a wide range of rentals from single family homes, laneway homes, basement suites and condos. An example of some of the categories are: security and surveillance; doors; windows; fire suppression; smoke and CO alarms; electrical; emergency preparedness; communications; and individual rooms (living room, kitchen; bedrooms; and bathroom). Each category has multiple questions to ensure the rental unit meets the base requirements for certification by CertiStay.

Furthermore, owners who go beyond the basics will be recognized as ‘exceeding requirements’ and can achieve Smart Home certification were smart components are in place. Regardless of the foregoing, should a rental unit score ‘below requirements’ on a category that would potentially be life threatening (absence of smoke and CO alarms), that element would require correction before being certified. Mainly, our goal is to collaborate with the owners to enhance the safety and security of their short-term rentals.

7. Is the audit automated or is it performed by an auditor?

It’s both. Gone are the days of paper based audits. The CertiStay audit template will be accessed by our auditors via the CertiStay App on a tablet. The tablet application allows the auditors to walk through the audit questions, category by category. While the questions have been developed to eliminate subjectivity, the auditor will be able to comment on any element of the audit and also embed photographs, as required.

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Do you have any more questions for Steve? Feel free to join our Facebook community where safety and security experts and STR hosts come together! Join now…